PARAISO Miami Swim Week
Marking its 20th anniversary, PARAISO Miami Swim Week returns as the ultimate celebration of swimwear and resort fashion. This four-day festival, running from May 29 to June 2, 2024, promises to showcase the latest swimwear trends and resort collections through daily runway shows and exclusive events in Collins Park and across South Beach.
Event Highlights
Fusion of Fashion and Entertainment Often described as a blend of fashion week and Coachella, PARAISO Miami Swim Week stands as the largest swimwear and resort wear event in the United States. It attracts over 30,000 fashion enthusiasts from more than 65 countries. The PARAISO Fashion Tent at Collins Park will feature runway shows from over 15 renowned designers and rising stars, including Miami’s own Luli Fama and Sigal. Key events include the Summer Fashion Summit and the Swim Up-cycle Challenge.
Runway Shows and Designer Debuts Fashion lovers can look forward to a variety of runway presentations highlighting the best in swimwear. Notable showcases include a collaboration between Draw On Swimwear and Hunting Hue on Thursday, and a stunning show by Maaji on Sunday. Other prestigious brands set to unveil their collections include Acacia, Axil Swim, Azulu, Chloé Rose Swimwear, Leslie Amon, Oh Polly, Nike Swim, PQ Swim, Seafolly, Shan, and Sinesia Karol.
The VIP Experience
PARAISO Miami Swim Week offers several VIP packages to enhance the attendee experience:
- Silver Experience: Priority standing room for all runway shows and access to the VIP lounge.
- Gold Experience: Second-row VIP seating for all runway shows, VIP lounge access, and entry to the official after-party.
- Platinum Experience: Front-row VIP seats for all runway shows, a professional front-row photograph, a glam session, VIP lounge seating, and VIP entry for three to the official after-party.
Special Events and Activities
The week is packed with special events and wellness activities:
- Alo Yoga Breathwork Session: A calming session on Wednesday night at The Miami Beach EDITION.
- Wellness Class by Heroine Sport and Allegra Paris: Scheduled for Friday morning at Reserve Padel on Watson Island.
- Swim Souk: A public swimwear marketplace at The Gardens of The Standard Spa, open from May 31 to June 2.
- Designer Brunch: Held on Saturday morning at Sofia Design District in the Miami Design District, drawing fashion enthusiasts and industry insiders.
Parties and Social Gatherings
PARAISO Miami Swim Week is known for its lively parties:
- Kickoff Party: Hosted by Select Models and SHAN at Byblos Miami on Wednesday night, May 29.
- NEXT Models and PARAISO After-Party: Held at BeyBey on Thursday night.
- Wilhelmina Models and Beach Bunny After-Party: Taking place at Basement at The EDITION on Friday.
- Sunday Night After-Party: Hosted by top modeling agencies, concluding the week with a bang.
Summer Fashion Summit
Returning for its second year, the Summer Fashion Summit will be held from June 1-2 at the Miami Beach Convention Center. This conference will bring together industry leaders in swimwear and resort wear, along with experts in AI technology and sustainability, for panel discussions, keynote lectures, and master classes.
Swim Up-Cycle Challenge
The Swim Up-Cycle Challenge invites students from Istituto Marangoni Miami (IMM) to create innovative swimwear from leftover fabrics provided by international designers. On Friday afternoon, five finalists, mentored by brands like Agua Bendita, Beach Riot, Riot Swim, Guess Swim, and Luli Fama, will present their creations to a jury of industry experts.
Stay tuned for more information and updates about PARAISO Miami Swim Week 2024, where fashion meets sustainability, creativity, and community.
